Brarista replicates professional bra-fitting by eyesight with personalised sizing recommendations. A B2B software, it is free for the end-consumers to use via partnered retailers and brands. End-user consumers simply and securely upload photos of their upper bodies, wearing a tank top, to find out their correct bra sizes specifically in all the products they are interested in. Barista license its software to a wide range of online and omni channel retailers, to improve bra-wearers' experience, well-being and reduce sizing confusion/anxiety. Currently 90% of returns for retailers are fit and size related enabling retail partners and B2B clients to significantly reduce the cost and impact of returns to their business.